1.The impact of brand value on brand selection: Case study of mobile phone selection

作　　者：Naser Azad ;Maryam Safaei

出　　处：Management Science Letters. 2012 ;2(4):1233-1238.doi:10.5267/j.msl.2012.02.014

出版社：Growing Science

文章 ID：88370342

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2.An investigation on marketing mix efforts on brand equity: An empirical investigation in mobile phone industry

作　　者：Naser Azad Ozhan Karimi ;Maryam Safaei

出　　处：Management Science Letters. 2012 ;2(4):1435-1440.doi:10.5267/j.msl.2012.03.018

出版社：Growing Science

文章 ID：88370362

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3.A study on the effects of different factors influencing on customer loyalty, profitability and word of mouth advertisement for gaining competitive advantage in tourism industry

作　　者：Naser Azad ;Maryam Safaei ;Mahdieh Shahrabi Farahani

出　　处：Management Science Letters. 2014 ;4(6):1099-1102.doi:10.5267/j.msl.2014.5.023

出版社：Growing Science

文章 ID：95930824

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4.The role of brand image congruity in Iranian consumers’ demand for auto parts

作　　者：Naser Azad Maryam Safaei ;Mahdieh Shahrabi Farahani

出　　处：Management Science Letters. 2014 ;4(6):1171-1176.doi:10.5267/j.msl.2014.5.012

出版社：Growing Science

文章 ID：95930835

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5.Generalized Componentwise Splitting Scheme For Option Pricing Under The Heston-Cox-Ingersoll-Ross Model

作　　者：Maryam Safaei ;Abodolsadeh Neisy ;Nader Nematollahi

出　　处：Journal of Statistical Theory and Applications (JSTA). 2019 ;18(4):425-438.doi:10.2991/jsta.d.191209.001

出版社：Atlantis Press

文章 ID：1030919808

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	Management Science Letters	4篇
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