文章基本信息

标题：SURVEY TO CHARACTERIZE THE EFFICIENCY OF THE COMMERCIAL FIRMS FROM BUCHAREST
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作者：Cristache ; Silvia-Elena ; Iacob Andreea-Iluzia 等
期刊名称：Annals of the University of Oradea : Economic Science
印刷版ISSN：1222-569X
电子版ISSN：1582-5450
出版年度：2007
卷号：XVI
期号：01
页码：901-903
出版社：University of Oradea
摘要：This paper presents the results of a survey conducted in order to study the efficiency of commercial firms¡¯ activity, to identify the commercial firm¡¯s characteristics and also to analyze the abilities of the typical manager in order to realize his portrait. The target population comprised the comercial firms from Bucharest. Conceiving the poll, a number of factors and requirements for a good survey have been taken into account, such as the clarity of expression and not the language simplicity, avoiding ambiguous or presumptive formulations, containing or suggesting the answer.
关键词：comercial firms¡¯s efficiency, manager, representative sample, questionnaire, quota methods.