文章基本信息

标题：Perception difference analysis using digital technology: case study on Ghanaian Adinkra symbols and Chinese traditional symbols
本地全文：下载
作者：Sha Chunfa ; Edwin Kofi Nyefrer Donkor ; Yao Peng 等
期刊名称：E3S Web of Conferences
印刷版ISSN：2267-1242
电子版ISSN：2267-1242
出版年度：2021
卷号：236
页码：5016
DOI：10.1051/e3sconf/202123605016
出版社：EDP Sciences
摘要：Based on data analysis, this study measured the level of perception of Ghanaians and Chinese cultural symbols. The objective was to investigate the possible differences and misconception in visual perception and comprehension between Ghanaians and Chinese. One hundred symbols, fifty from Ghana and fifty from China was used to administer questions in a survey to a total of hundred Ghanaian and Chinese subjects. By employing digital technology such as data collection and data analysis the most typical and least typical cultural symbols among both countries were collected. Further analysis was done to find out the factors affecting the perception of symbols by subjects and interaction effects between genders. Findings show that at least 40% of both Ghanaian and Chinese subjects had a relatively good knowledge of their cultural symbols which help identify them as typical symbols of their nations. The cultures of the subjects played a significant role on the results while gender, level of education, employment and the academic status of individuals impacted minutely on the outcome. The significant outcome of this study provides the basic foundation for researchers who are interested in examining cross cultural perception of cultural symbols. This study increases the need for awareness of cultural symbols and their meanings outside a country’s borders.
其他摘要：Based on data analysis, this study measured the level of perception of Ghanaians and Chinese cultural symbols. The objective was to investigate the possible differences and misconception in visual perception and comprehension between Ghanaians and Chinese. One hundred symbols, fifty from Ghana and fifty from China was used to administer questions in a survey to a total of hundred Ghanaian and Chinese subjects. By employing digital technology such as data collection and data analysis the most typical and least typical cultural symbols among both countries were collected. Further analysis was done to find out the factors affecting the perception of symbols by subjects and interaction effects between genders. Findings show that at least 40% of both Ghanaian and Chinese subjects had a relatively good knowledge of their cultural symbols which help identify them as typical symbols of their nations. The cultures of the subjects played a significant role on the results while gender, level of education, employment and the academic status of individuals impacted minutely on the outcome. The significant outcome of this study provides the basic foundation for researchers who are interested in examining cross cultural perception of cultural symbols. This study increases the need for awareness of cultural symbols and their meanings outside a country’s borders.