The number of foreign visitors to Japan exceeded 24 million people in 2016. Many regions in Japan expect more foreigners to visit and have engaged in promotions even though there are problems that need to be solved, and cooperation between relatively adjacent regional areas should be promoted. In this report, 8 areas as wide regional areas are analyzed from the viewpoint of foreign visitors to Japan, mainly using the number of foreign hotel guests and Chubu Area (Central Area of Japan) in the analyses.
As a result, the proportion of Japanese hotel guests was approximately 87% and of foreigners approximately 13% in 2015. However, the growth rate in the number of foreign hotel guests is much higher than Japanese. In addition, the growth rate of foreign hotel guests in Hokkaido and Okinawa are high, and the numbers of foreigners are large in the Kanto and Kansai Areas. The Chubu Area stands in the middle for both points as a whole, but this situation indicates there is a large potential for more foreigners to visit the Chubu Area, because there are many attractions about nature, culture, and history.
JEL Classifications: R11, R15, R58