文章基本信息

标题：Imagem, mídia e novas tecnologias – o discurso de Veja em As Cores Da Crise
本地全文：下载
作者：Welisson Marques
期刊名称：Signo
印刷版ISSN：1982-2014
出版年度：2011
卷号：36
期号：61
页码：105-126
DOI：10.17058/signo.v36i61.1924
语种：Portuguese
出版社：UNISC
摘要：The purpose of this article is to discuss about image analyses in discourses in general, as well as the discourse of the media in particular, especially before the contemporary technologies. The DA (that is, the Discourse Analyses) which we refer to is the one made up by Michel Pêcheux. In this way, the concepts of intericonicity in Courtine and polychromy in Souza are useful theoretical tools to analyze non-verbal texts. They will be taken as foundation to analyze the article The Colors of the Crisis, published by Veja magazine at the time of the “Big Monthly Warranty” Scandal. In this exercise, we will analyze the constitution of the subject when it refers to the Labor Party and how this relationship goes on, focusing on the verbal and non-verbal elements materialized in the corpus.
关键词：Análise do Discurso;Mídia;Novas Tecnologias